Keyword: Parasocial

The only place to start in understanding the term para-social is Horton and Wohl’s 1956 “Mass Communication and Para-Social Interaction: Observations on Intimacy at a Distance.” They use and define para-social relationship (PSR) as for the first time, proposing the term to be used to describe the “seeming face-to-face relationship between spectator and performer.” WhileContinue reading “Keyword: Parasocial”